- Location
- Grand Junction, CO
This may be a long shot, but I'm curious if anyone works with email marketing and large email lists.... like 100k+. Looking for some advice, input, etc.
Anyone here work with email marketing?
- Thread starter Greg
- Start date
We do a bit of that, although not 100k at a time, but we will do 10k or so at a time. Anything over 500 will trip spam filters bounce most of them. You need to work with companies and have your sending domain approved to send large quantities. I know just enough to make me dangerous and am not involved with the actual process.
- Location
- Grand Junction, CO
I'll be using Klaviyo, it's a pretty neat setup where you can build 'newsletters' to send to your list. I'm sure it sends out a small, specific amount at a time, to keep from tripping spam filters.
I need to figure out things like how to build a newsletter to start with, begin warming up a cold list, how often to send emails, how to build up to getting conversions/sales, offering discounts for the long time customers/people on the list, etc. I've been doing a decent amount of learning online watching YT vids, but would love to hear from someone I know, that does this for a living. It's all new to me and I really don't want to screw up!
- Location
- Never Far From Nowhere
What are you trying to spam 100k people with Greg?!?!
Magerdgr
Have gun, will travel
- Location
- My secret underground lair
I don’t know if you ever listen to Pat Flynn, but he recently did a podcast about this on the Smart Passive Income podcast and he speaks of it fairly extensively in his new book I believe. Might look into it if you haven’t. I really like him.
- Location
- Grand Junction, CO
A new business, these people signed up... 150k email addys!
I haven't, but I'll check it out. Thanks Wade!
- Location
- Grand Junction, CO
Tell me about it, it's super intimidating!! I inherited the list with a business purchase. The PO got the email addys in some kind of a contest, he paid a pretty hefty price to be involved. I believe that out of that 150k, 20-30k are now 'no contact', but that still leaves 120-130k people.
Honestly, we should talk one of these days.... this biz is in a very similar space that you've been playing in. I'd love to pick your brain, too.
rholbrook
Well-Known Member
- Location
- Kaysville, Ut
There is a program out there that I use for companies and we just use a pass through from their server so its not getting caught up in a spam filter from say, google or yahoo. We fire out 60-70K at a time.
Which program is this?
rholbrook
Well-Known Member
- Location
- Kaysville, Ut
Vineyard Soft's Knowledge Sync Alerts. Its a little pricey but works well. I use it to mine databases and look for needles in the haystacks and then alert via text, email, fax, IM, etc. Works great. I attache reports, spreadsheets and other things to the alerts which makes it really handy for me but you can use it easily for email marketing which I have also done for some of my clients.
ID Bronco
Registered User
- Location
- Idaho Falls, ID
We use our company CRM (Zoho.com) and it allows us to send large quantities of emails at a time. 150K is too big, but it would do that on a schedule. Usually I see that I want it going out in batches so I can keep up with the inquiries that hopefully come from it.
- Location
- Grand Junction, CO
Well, I'm getting it figured out.... built a newsletter linking to certain products and offered a discount code. I did a test run yesterday, sent it out to 3k people. It seemed pretty successful, far as emailing to a 'cold' list. I decided to do it again today, emailing 30k people. I just wish more people would open AND click! Need to do some studying on that aspect of the marketing.