Interesting little read on DRM and Music

[Caleb]

Here's Apple's take on DRM and the music industry.

Article

 

[Cody]

you'd think they would listen to Jobs.

 

[Milner]

"The third alternative is to abolish DRMs entirely. Imagine a world where every online store sells DRM-free music encoded in open licensable formats. In such a world, any player can play music purchased from any store, and any store can sell music which is playable on all players. This is clearly the best alternative for consumers, and Apple would embrace it in a heartbeat. If the big four music companies would license Apple their music without the requirement that it be protected with a DRM, we would switch to selling only DRM-free music on our iTunes store. Every iPod ever made will play this DRM-free music."

I love hearing him say this!! Imagine the $$ it takes to maintain DRM!

 

[Brett]

It would be nice to see the third alternative happen, but I just don't see the music industry ever wanting to do that.

 

[Caleb]

He makes a valid point, the Music Industry sells 90% of it's Music already unprotected, why cripple the remaining 10%? I could see it happening (maybe I'm just too optimistic )