I wasn't diminishing their loss in any way, nor would I, having lost family/friends to both.
Tobacco, drugs, and alcohol have been around quite a lot longer than this specific virus, and have been the focus of in-school curriculum and programs, after school specials, warning labels on packages, billboards, media campaigns, etc. Despite this, people still make those choices to their own detriment and the detriment of others. This of course isn't to say that smoking, substance abuse, obesity, mental health issues, etc. should be forgotten or ignored. Of course they shouldn't. Nor should we allow them to be.
The focus, in my mind, should be on Covid right now - 220k+ deaths thus far from a virus most chose not to catch, "covid catch parties" excluded. With cases skyrocketing and loss all around, even within our group, I don't feel that the urgency and "crazy" is inappropriate.